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About Me

Community-centered storyteller, emerging Latinx leader, and data-driven social media strategist based in Vancouver, WA.

Joseph Reyes-Hernandez
Location
Vancouver, WA
Languages
English & Spanish (Bilingual)

Who I Am

I'm an emerging community leader and dual-degree graduate in Human Development and Digital Technology & Culture from Washington State University Vancouver. My work sits at the intersection of storytelling, data, and advocacy — using digital tools to amplify voices that often go unheard.

I've spent the last three years building meaningful experience across nonprofits, local government, student government, and industry associations. Whether I'm managing a social media campaign for a contractors' association, designing community engagement activities for a land use planning project, or mentoring youth at the Boys & Girls Club, I bring the same intentionality: listen deeply, communicate clearly, and measure what matters.

My Approach

Great social media isn't just about posting consistently — it's about understanding your audience, finding the stories that resonate, and building infrastructure that scales. I'm as comfortable writing copy as I am analyzing reach data and making strategic pivots based on what the numbers tell me.

I'm also deeply committed to equitable communication. My work with Fourth Plain Forward taught me how to design inclusive community engagement processes — gathering meaningful input from communities of color and translating that into policy-ready recommendations. That community-centered lens shapes everything I do.

Beyond the Work

I'm proud to be a first-generation college student, a Hispanic Scholarship Fund Scholar, and a two-time CAHNRS DEI award nominee. I served as Vice President of MEChA at WSU Vancouver, where I coordinated cultural events and built resources for underrepresented students. I also served as an Adobe Student Ambassador, helping peer organizations integrate creative tools into their workflows.

Outside of work, you'll probably find me gaming (yes, I ran a Pokémon Club — and grew it to the largest membership of any active club on campus), exploring the Pacific Northwest, or learning something new about community organizing.

Education

Bachelor of Arts — Digital Technology & Culture
Concentration: Social Media & SEO · Washington State University
May 2026
Bachelor of Arts — Human Development
Concentration: Human Services · Washington State University
May 2026
Certificate in Social Media
Washington State University
May 2026
Certificate in Family Studies
Washington State University
May 2026

Awards & Recognition

Human Development Student Excellence Award
Department of Human Development, WSU Vancouver · May 2026
Hispanic Scholarship Fund Scholar
Hispanic Scholarship Fund · October 2025
Vancouver Academic Achievement Award
Washington State University Vancouver · August 2024
Rotary Club of Vancouver Scholarship Award
Rotary Club of Vancouver · May 2024
CAHNRS Cashup Davis Merit in Human Sciences Award — Nominated
College of Agricultural, Human, and Natural Resource Sciences, WSU · March 2026
CAHNRS Diversity, Equity, and Inclusion Award — Nominated
College of Agricultural, Human, and Natural Resource Sciences, WSU · March 2024

Let's create something meaningful together.

I'm actively seeking full-time opportunities in social media strategy, digital marketing, and community communications.